Playtech Expands Presence in the European Live Casino Gaming Market

On January 22nd, 2009, online gambling software provider Playtech's live dealer online gaming product has been a big hit among Asian players that it is now planning to attract European gambles with the gaming product soon. The organization is apparently preparing for the imminent launch with a brand new European facing gaming offering designed to fulfill the growing needs of the European gaming market and those of its licensees, operating from the Latvian capital of Riga.

The well-known casino games of roulette, blackjack and baccarat will be offered on the new site and casino players will be able to have the opportunity to deal directly with the dealers. The European Live Product will be supported by Playtech's Information Management Solution or IMS, a gaming platform that can either function as a stand-alone product or combined with other classic casino and poker gaming platforms in one application, to offer casino players different gambling choices.

Playtech Chief Executive Officer Mor Weizer said that Playtech's soon-to-be release European facing live casino games shows their solid commitment to continually improve their product range and improve its quality. He added that broadening the reach of their Live Gaming offering is just a natural progression for Playtech as they expand their reach and market presence in Europe.

Sunday, February 22, 2009
Danny McCain